BOUNCE 舞蹈工作室丨中国上海丨心游设计

2022/03/09 21:21:33
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BOUNCE 舞蹈工作室丨中国上海丨心游设计-0
让光线来做设计
Let the light to do the design.
-贝聿铭-
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商业空间是品牌方形象输出的场域,兼具与消费者对话的作用。基于对 BOUNCE 舞蹈工作室的品牌输出、社交属性及对消费需求的考量,设计师将色彩、材质、灯光与感官情绪完美结合,塑造一个沉浸式体验的艺术空间。
The commercial space is the field where the brand image is output, and it also plays the role of dialogue with consumers. Based on the brand output, social attributes and consumer demand of BOUNCE dance studio, the designer perfectly combines color, material, lighting and sensory emotions to create an immersive experience art space.
01 实用性艺术 -Practical Art-
含蓄精致的暗色调外立面,流畅灵动、大气简约的线条,赋予外立面层次感。极具个性化及辨识度的门头,奠定了空间基调。将广告机置入门头内,通过滚动播放视讯,便于消费者直观了解品牌的最新动态。
The subtle and delicate dark-colored façade, smooth and agile, atmospheric and simple lines give the façade a sense of hierarchy. The highly personalized and recognizable door head sets the tone of the space. The advertising machine is placed in the door, and the video is played by scrolling, so that consumers can intuitively understand the latest trends of the brand.
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玻璃门将内外空间连接在一起,以通透的视觉感及强烈的明暗对比,强化空间感染力,激发起消费者的体验欲。
Glass doors connect the interior and exterior spaces together, with a transparent visual sense and a strong contrast of light and shade, enhancing the appeal of the space and inspiring consumers’ desire for experience.
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设计师热衷于探索不同材料在空间中的表现,在 BOUNCE,灯光是主角。不锈钢、玻璃等不同质感的材料,于室内融合、碰撞,丰富了空间的视觉画面及层次感,让身临其境的人们产生虚实结合、或感性或理性的奇妙视觉感受。
Designers are keen to explore the performance of different materials in the space, and at BOUNCE, lighting is the protagonist. Materials with different textures such as stainless steel and glass are integrated and collided in the interior, enriching the visual picture and layering of the space, allowing people who are immersed in the scene to have a wonderful visual experience of the combination of virtual and real, or emotional or rational.
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02沉浸式体验 -Immersive experience-
跳舞,是透过肢体语言来表达情感、思想、思维及灵魂的一种精神活动。那么跳舞的场所一定是艺术品。设计师重新规划了空间的人流动向,依据不同功能进行分区,满足不同类型舞者的需求。
Dancing is a spiritual activity that expresses emotion, thought, thinking and soul through body language. Then the place to dance must be a work of art. The designer re-planned the flow of people in the space, and divided them according to different functions to meet the needs of different types of dancers.
最大面积的舞蹈教室临近入口处,在柔和的线条和灯光中,舞者们带有韵律节奏的舞动着,从而引导对舞蹈有兴趣的消费群体,从了解舞蹈的过程中,最终沉浸于由外至内的感官体验中。
The largest dance classroom is near the entrance. In the soft lines and lights, the dancers dance with rhythm and rhythm, so as to guide the consumer groups who are interested in dance. From the process of learning about dance, they are finally immersed in the outside world and the inner sensory experience.
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03 纵横交互的光-Crisscross light-设计师以光为核心,在黑色幕布下勾勒出空间的轮廓。通过纵横交错的光,重新编排了空间序列。
With light as the core, the designer outlines the space under the black curtain. Through the criss-crossing light, the spatial sequence is rearranged.
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白色线性光从不同角度落在墙上、地上,留下不同痕迹,从开阔的入口,到两侧限定宽度的过道,再到自由舞动的教室。光作为引导者,明暗转化中让进入空间中的访客,直观感受到区域及氛围的转换。
White linear light falls on the wall and the ground from different angles, leaving different traces, from the open entrance, to the aisles with limited widths on both sides, to the free dancing classrooms. Light acts as a guide, and in the transformation of light and dark, visitors who enter the space can intuitively feel the transformation of the area and atmosphere.
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艺术融入生活,精神层面的追求呈现于细节中。在舞蹈艺术中,紧绷的神经得到放松,卸下束缚,感受诗和远方。
Art is integrated into life, and spiritual pursuits are presented in details. In the art of dance, the tense nerves are relaxed, the bondage is released, and the poetry and the distance are felt.
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概念展示&图纸呈现
-DrawingsShow-
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项目名称:BOUNCE 舞蹈工作室
Project Name:BOUNCE Dance Studio
Location:Shang,China
Project Area:362 sqm.
Completion Time:November 2021
Design Firm:XY Interior Design
Design Director:Wyatt Yuan
Project Manager:Yee Tao
Project Photography:Voyager 21
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袁志豪
心游设计 设计总监
2021 年度 30UNDER30 中国设计年度新秀
2020 年度 40UNDER40 中国(上海)设计杰出青年
2020 年度 红棉中国设计奖年度最美极简空间设计奖
2020 年度 中国新商业空间大奖最美教育空间
2020 年度 芒果奖中国商业优胜奖
2019 年度 金外滩设计大赛最佳商业空间入围奖
2019 年度 艾特奖上海赛区商业空间设计优秀奖
2019 年度 老宅新生设计奖年度优秀商业空间设计奖
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心游设计(XY INTERIOR DESIGN )出生于中国上海,是一家具有多元创意思维的设计公司,专注于商业空间塑造。从品牌策略出发、结合 VI 视觉、空间设计、品牌营销,围绕客户打造一支全方位的品牌赋能系统,针对不同空间,提供专业、有效的综合解决方案。
公司设计团队均来自于国际一线设计公司,团队秉持着对设计行业的初心与热爱,着眼于国际视野,不断追求创新,以“设计创造价值”为核心理念,为客户塑造具有艺术性、适用性、时代感的空间形态。
-THE END-
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