WELEDA 空间

The Espace Weleda, located nearby the Champs Elysées, becomes a new place of discovery, experimentations and sharing, echoing the brand’s promise of an overall everyday wellbeing.

The design motto ? Purity, clarity, fluidity and naturality.

In a nutshell ?

A store designed like a merchant place with a strong emphasis on counseling and product experimentation.

The store’s merchandising has been redesigned to the store format as well as the target customer’s profile .

The core of the new concept ? A spectacular wicker structure, created by a Meilleur Ouvrier de France (labeled best craftsman), acting as a cocoon and as a guideline between the three main spaces : store, lounge and treatment institute.

Stories Design