缅甸翡翠之韵 · 优雅圆形零售空间

Location：Corner of Pyay road &, Zagawar St, 11191 Dagon, Yangon, Burma

Project Year：2019

Category：Shops;Individual Buildings

Ever Jewellery, a Yangon Jade jewellery concept store had reached a point where they needed to deliver a more sophisticated retail environment to appeal to an increasingly international client base visiting Myanmar.

Jadestone is believed to balance emotions, calm the mind, and release negativity. Central to the brief was to fashion a shopping experience that exuded both this calmness and elegance. Inspired by Yangon’s tranquil lakes, filled with an abundance of lily pads, the studio used these circular beauties as the foundation of the space planning. 

The outcome was a ceremonial and curvilinear retail journey that allows guests to both unwind and be wowed by the unveiling of artisanal gems and jewellery.

To curate this first in luxury retail for Yangon, Stylus Studio designed a one-off architectural façade, lighting, furniture and unique lattice paneling that weaves a narrative of Yangon’s rattan craftsmanship into the design. The lighting also inspired the refreshed branding of EVER JEWELLERY.

Luxurious materials, in soft and subdued colors, deliver a tranquil but opulent backdrop to highlight the magnificence of the jade. Instead of the traditional rectangle or square jewelry store layout, Stylus Studio’s circular plan successfully encourages guests to serpentine through the various ring-like display cases, to appreciate the most valuable jade in the world. 

The outcome is a synthesis of Yangon’s water gardens and gems to define an illuminated retail experience; one that allows for a smooth and continuous flow of customers.

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