Mrs Zhang Cake 在树下丨中国宁波丨无中生有设计

Mrs Zhang Cake

在树下

▼店铺外观

Store appearance

Mrs Zhang Cake 在树下™新店选址位于一幢民国建筑内，建筑结构本身可改动性较少，合理分配就餐、后厨区域也就成了最重要的命题；我们既想保留建筑的稳定性，同样又不愿放弃空间的趣味感，所以整体的定位在于潮流与复古结合，让固定的空间可以随时间不断的变化。

Mrs Zhang Cake’s new store under the Tree ™ is located in a building of the Republic of China. The structure itself is less changeable. Reasonable distribution repast, hutch area also became the most important proposition after. We wanted to preserve both the stability of the building, but also not willing to give up the sense of fun of space. Therefore, the overall positioning lies in the combination of trend and retro, let the fixed space can change with time. ▼店铺入口, Store entrance.

建筑坐落于解放南路车道旁，为考虑雨天的便捷与日常安全性，将原本在马路边缘的大门内缩，并作斜角布景植物进行装饰。

The building is located beside the driveway of Jiefang South Road.

In order to consider the convenience and daily safety of rainy days,

Retract the gate that was at the edge of the road,

And decorated with beveled plants.

▼ 露天院落，

Yard

初次进入建筑院落，那颗老的已经不知道年龄的枇杷树映入眼帘，初次见面就感觉“她”才是这栋建筑真正的主人，见证了时代的风霜，陪伴了建筑的成长，我们围绕“她”开展了院落的设计。

The first time you enter the building yard,

The old loquat tree came into my view,

At first sight, I felt that "she" was the real owner of the building,

Witness the wind and frost of The Times,

Along with the growth of architecture,

We developed the courtyard design around "her".

▼ 儿童游乐区，

Children’splay area

这么舒服的露天院落，怎么可以让成年人独享？当然要划分一块特有区域，成为儿童的玩乐天地。家长可以坐在院落就餐，看着孩子与小伙伴一同玩耍，安全感与空间感共存。解锁周末和谐亲子时光。

Such a comfortable open courtyard,How can it be exclusive to adults?Of course, you have to divide up a specific area,To be a playground for children,Parents can sit in the courtyard and eat,Watching children play with their friends,Security coexists with a sense of space.Unlock Weekend Harmony and Family Time.

▼ 1F 营业区，

1FService areas

初入建筑空间，

首先保留了原建筑结构与墙面的质感，

再者让空间没有任何硬性隔断，

全敞开的就餐区域，

在今后可以随意摆放餐桌、场景位置，

做到灵活的布局。

The first entry into the architectural space,

First of all, the texture of the original building structure and wall was retained.

And let the space without any hard partition,

Fully open dining area,

In the future can be placed at will table, scene position,

Be flexible with your layout.

▼ 1F 主题包厢，

Theme rooms

一层的主题包厢，主功能为聚会、庆祝生日，而提供特定的包厢场合。平时也可为标准的营业区域。

The theme box on the first floor,

The main function is for children’s party, birthday celebration,

While providing specific box occasions.

Usually can also be a standard business area.

▼ 包豪斯包厢，

Bauhaus box

致敬现代设计教育的鼻祖，魏玛公立包豪斯学校的诞生，绝对是对设计教育行业的一次改革。在包厢布局上主要选取了几何设计元素的家具进行装饰。

Tribute to the originator of modern design education,

The birth of public Bauhaus schools in Weimar,

It is undoubtedly a reform of the current design industry.

In the box layout mainly selected geometric design elements of furniture decoration.

▼工

业

插画包厢，

Industrial style box

传统意义上的工业风，或许都是铁艺、不锈钢或是水泥构成。这一次我们加入了平面设计的插画部分，在展板、挂画、投影处进行点缀，让工业风不再那么冷漠。

The traditional sense of industrial wind,

They may be made of wrought iron or stainless steel or cement,

This time we added the illustration part of the graphic design,

In the display board, hanging pictures, projection place for ornament,

Let the industrial wind is no longer so cold.

▼复古老上海包厢，

The old Shanghai box

唱片机、法式建筑群、花边窗帘以及亮色花砖，都是上海滩的标志。在这个包厢为了体现老上海的悠闲生活，我们在落地阶段摆放了一张麻将桌。

The record player, the French buildings, the lace curtains and the bright tiles, Are all signs of the Shanghai beach.

In this box, in order to reflect the leisurely life of old Shanghai, We have a mahjong table at the end.

▼ 蒸汽波包厢，Steam wave box

Vaporwave 是一种艺术运动延伸出的音乐流派，

蒸汽波在画面的表现手法特别受到年轻一代的喜爱，

这种对复古与前卫的结合，

让赛博朋克式的画风来到你的面前，

这一次我们将它，

呈现在你身边。

Vaporwave is a genre of music that extends from the art movement,

The expression of steam wave in the picture is particularly popular with the young generation.

This combination of retro and avant-garde,

Let the cyberpunk style come to you,

And this time we’re going to take it,

It’s all around you.

▼ 中古画室包厢，

Medieval studio box

生活不止眼前的苟且，还有诗和油画。中古世纪的画室呈现，希望在包厢中用餐的人们可以暂时忘却生活，沉浸在艺术氛围，并可随手记录脑海中的灵感。

There’s more to life than the present. There are poems and paintings. Medieval studio presentation, It was hoped that those who ate in the box could forget about life for a while, Immerse yourself in the artistic atmosphere, And can easily record the inspiration in the mind. ▼ Korean style small fresh box,

安静的韩式小清新风，

犹如偶像剧中的羞涩浪漫情节一般，

虽不浮夸，

但绝对会让你内心深刻。

Quiet Korean fresh breeze,

Like a bashful romance in an idol drama,

Without being ostentatious,

But it definitely makes you feel deep inside.

▼3F 主题包厢，

Theme rooms

三层的主题包厢座位数较多，场景的使用度更为宽泛。在开业之初，品牌创始人会先制定场景，供大家使用、参观。后期则可提供给聚会、生日排队、团队沙龙所使用。

The theme box on the third floor has more seats. Scenarios are used more broadly. At the beginning of the business, the brand founder will set the scene first, for everyone to use and visit. In the later stage, it can be used for parties, birthday queues and team salons.

▼ 1F 建筑结构图，Original structure

▼ 1F 平面布置图，Plan

▼ 2F 建筑结构图，

Original structure

▼ 2F 平面布置图，

Plan

▼ 3F 建筑结构图，Original structure

▼ 3F 平面布置图，Plan

项 目 信 息

项 目 名 称 ：Mrs Zhang Cake 在树下

项 目 地 址 ：宁波解放南路 26#

项 目 面 积 ：750㎡

设 计 时 间 ：2020.12

设 计 团 队 ：无中生有设计

设 计 总 监 ：王凯利

设 计 团 队 ：罗耀、杨忠艳

设 计 官 网 ：

表 现 团 队 ：金该视觉表现

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