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2013 FW Prada Men’s and Women’s ShowPrada Catwalk Man FW 2013As an inversion of the traditional catwalk configuration, AMO conceives a set built around the perimeter of the audience, which is seated on an irregularly shaped central island. The audience faces an ideal house: an interior populated with geometric furniture, objects and manifestations of everyday life. The models weave through this set, acting as characters in a sequence of sophisticated domestic scenes.Read moreLocationMilan, ItalyClientPRADAYear2013StatusCompletedProgramScenographyPartnerRem KoolhaasTeamCollaborators