古驰与 Coco Capitán 的"艺术墙"风暴 | 营销也能成为艺术

As part of the brand’s ongoing ’Art Wall’ series, the advertisements have become global internet sensations, proving that yes, marketing can still be art.With walls in both New York and Milan both painted with Capitán’s signature writing, the text matches slogans seen at Gucci’s autumn/winter ’17’18 presentation in February.The industrial sized scale of the works aren’t lost on passersby, as whole buildings are taken over by Capitán’s print.