马德里 Sedka Novias 婚纱店丨西班牙丨Pablo Muñoz Payá Arquitectos

Architect：Pablo Muñoz Payá Arquitectos

Location：Alcala de Henares, Spain; | ;View Map

Project Year：2021

Category：Shops

The best solutions are the ones that can be solved with a single gesture. An attribute combining know-how with sobriety. And so it was done for the Sedka Novias shop in Madrid, a commission that needed to impress with elegance. The challenge: to design a distinguished space where you could feel comfortable during such an important moment.

After the project for the Sedka Novias shop in Alicante, the next challenge was to expand the brand while remaining faithful to its identity. Indoors, the idea of a golden spiral that majestically runs through the headquarters, becomes in the Madrid expansion a brilliant shelter as a prelude to wait for your stylist before the start of the dress fittings.

The ground floor of the shop, dedicated exclusively to women, features a circular space created by comfortable seats. The height of the chairs and the screening of a light golden curtain -snaking over the sofa- allows the fitting rooms to be concealed, ensuring privacy and comfort.

This gesture is continued on the upper level with a semi-circle that has comfortable seating. In its interior, it creates a natural garden with a vertical parapet with a double functionality. On the side of the waiting room, it gives privacy to the fitting rooms located just behind this wall. And on the side of the fitting rooms, it generates a walnut-wood display, where exclusive suits and complements for men are showcased.

In both cases, these circular areas become the icons of this shop. Along with the noble and natural materials of the walnut wood or the white carrara marble bathing the staircase wall and giving it light, elegance and sobriety.

If the interior seeks to follow the same thread as the Alicante headquarters, the outside of the shop achieves a recognisable image, too. A store that reads like a box, clad in white and gold micro-perforated corrugated sheet metal. A material that creates a compact image with personality.

▼项目更多图片