Kawasaki Motors 新零售形象店丨Impact

Awarded in two categories, Retail Design and Retail Technologies, at the Shop! D-A-CH Awards 2024.

We were recognized for our outstanding collaboration with Kawasaki Motors Europe N.V. on their New Retail Identity program. Our objective was to enhance Kawasaki’s brand business performance and foster deeper connections between customers at dealerships.

To achieve this, we designed and developed retail elements focusing on Kawasaki’s core products: motorcycles, parts, accessories, and merchandise. This resulted in turnkey delivery from conceptual design to installations in over 900 dealearships across Europe. The Kawasaki New Retail Identity features Shop-in-Shop elements, Store Fixtures, Window Displays, Signage (digital/physical), and a Customized Interior.

In the second category, we were awarded for our web-based Retail Support Tool. This process management tool enables brands and retailers to efficiently manage their retail projects, including 2D planograms, 3D renderings, ordering, logistics, and financial automatization.

The success at the Shop D-A-CH Awards 2024 is attributed to the hard work and dedication of Impact’s team and our close collaborative efforts with our client, Kawasaki Motors Europe N.V., daily.

Special thanks to Kawasaki Motors Europe N.V. – Niederlassung Deutschland, Kawasaki Motors Austria and distributors in D-A-CH region.

Designed by ：

Impact