光谷大悦城丨中国武汉丨夏谷暑雨

武汉光谷大悦城

客户 | 武汉大悦城

项目 | 捣谷市集

地址 | 武汉东湖高新区光谷中心城

面积 | 7870㎡

开业 | 2022-04

设计团队 | 夏谷暑雨 

创意总监 | 高文哲

执行总监 | 黑进朝

主创团队 | 王磊（Jason）、何少华、冯柏然、曾明远、王响、马星星

视觉平面 | 綦家文、潘倩倩

商务团队 | 李宁、杨红玉

摄影剪辑 | 叶虫鸣、王牧雄

项目推广 | 綦家文、潘倩倩

Client | Beijing Heshenghui

Project | 21BLOCK Block - Phase IV

Address | Intersection of Xidawang Road and Guangqu Road, Beijing, China

Area | 5200㎡

Opening | 2022-01-01

Design Team | Summer Valley Summer Rain

Creative Director | Gao Wenzhe

Executive Director | Black Jin Dynasty

Main case design | Wang Lei (Jason)

Main creative team | Zhang Mengfan, Yu Shuang, Wang Xiang

Business Team | Li Ning, Yang Hongyu

Photo Editing | Ye Chongming, Wang Muxiong

Project Promotion | Qijiawen, DAPAN

书楚语、作楚声、纪楚地、名楚物。

荆楚文化在中华文明发展史上地位举足轻重。湖北是荆楚文化的发祥地，也是古代楚国的政治、经济和文化中心。在自己的坐标维度上，形成着自身所独有的文化基因、精神气质，也传承着区域、流域、民族乃至全人类的文明，而这充满分量的底蕴无时无刻不给我们的设计带来灵感。

BOOK CHU LANGUAGE, AS CHU, JI CHU, CHU NAME.

JINGCHU CULTURE PLAYS AN IMPORTANT ROLE IN THE HISTORY OF CHINESE CIVILIZATION. HUBEI IS THE BIRTHPLACE OF THE JINGCHU CULTURE AND THE POLITICAL, ECONOMIC AND CULTURAL CENTER OF THE ANCIENT CHU STATE. IN ITS OWN COORDINATE DIMENSION, IT FORMS ITS OWN UNIQUE CULTURAL GENE AND SPIRITUAL TEMPERAMENT, AND INHERITS THE CIVILIZATION OF REGION, RIVER BASIN, NATION AND EVEN THE WHOLE MANKIND, WHICH BRINGS INSPIRATION TO OUR DESIGN ALL THE TIME.

李白钟情当年的江夏和汉阳，不下十次来这里游历会友，挥毫留诗。他为武汉写下的“故人西辞黄鹤楼”和“江城五月落梅花”这样家喻户晓的诗词名篇，也是这座城市“水文化”中最为璀璨的文学结晶。

“送储邕之武昌”  “送黄钟之鄱阳”

“送二季之江东”  “送孟浩然之广陵”

1000年前的李白简直就是社交达人。

LI BAI LOVED JIANGXIA AND HANYANG IN THOSE DAYS AND CAME HERE FOR MORE THAN TEN TIMES TO MEET FRIENDS AND WRITE POEMS. THE WELL-KNOWN POEMS HE WROTE FOR WUHAN, SUCH AS "OLD MAN PAYS TRIBUTE TO THE YELLOW CRANE TOWER" AND "PLUM BLOSSOMS FALL IN THE RIVER CITY IN MAY", ARE ALSO THE MOST BRILLIANT LITERARY CRYSTALLIZATION IN THE CITY'S "WATER CULTURE".

"SEND CHU YONG TO WUCHANG"  "SENDING YELLOW BELL TO POYANG"

"SEND TWO SEASONS OF JIANGDONG"  "SEND MENG HAORAN TO GUANGLING"

LI BAI 1000 YEARS AGO WAS A SOCIAL BUTTERFLY.

随着现代商品经济和城市的不断发展，越来越多的城市商业空间开始走复古、怀旧的路线，往市井文化的方向回归。这其实是一种人与人文化情感的重拾。

流传甚久、影响至深的“市井文化”已是武汉的代名词。独属武汉市井气息的地域文化,而被围绕其中的是曾经承载着武汉厚重历史寄托武汉复兴的美好梦想。

WITH THE CONTINUOUS DEVELOPMENT OF MODERN COMMODITY ECONOMY AND CITIES, MORE AND MORE URBAN COMMERCIAL SPACES BEGIN TO TAKE THE ROUTE OF RETRO AND NOSTALGIC, AND RETURN TO THE DIRECTION OF MARKET CULTURE. THIS IS ACTUALLY A KIND OF CULTURAL FEELINGS OF PEOPLE TO PICK UP AGAIN.

THE "MARKET CULTURE", WHICH HAS LONG SPREAD AND DEEP INFLUENCE, IS SYNONYMOUS WITH WUHAN. IT BELONGS TO THE REGIONAL CULTURE OF WUHAN MARKET ATMOSPHERE ALONE, AND IT IS SURROUNDED BY THE BEAUTIFUL DREAM OF WUHAN RENAISSANCE WHICH ONCE CARRIED THE HEAVY HISTORY OF WUHAN.

聚世界光，为天下谷。

光谷已成为全球最大的光纤光缆研制基地、全国最大的光器件研发生产基地、国内最大的激光产业基地...旨在本世纪中期成为具有全球影响力的创新创业中心，全面建成“世界光谷”。

数字科技化的产业在这个充满历史的都城不断地碰撞着可能性，而这个仅仅518平方公里的十字形“小宇宙”，却同时装下200万人的喜怒哀乐。

GATHER THE WORLD LIGHT, FOR THE WORLD VALLEY.

OPTICAL VALLEY HAS BECOME THE WORLD'S LARGEST OPTICAL FIBER AND CABLE DEVELOPMENT BASE...

DIGITAL TECHNOLOGY INDUSTRY IS CONSTANTLY COLLIDING WITH POSSIBILITIES IN THIS CAPITAL FULL OF HISTORY, AND THE 518 SQUARE KILOMETERS OF CROSS-SHAPED "SMALL UNIVERSE" HOLDS THE HAPPINESS AND SORROW OF 2 MILLION PEOPLE.