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Channel Capital engaged PMG to design and build their new workspace within the iconic Aurora Place in Sydney. The project reflects Channel Capital’s commitment to aligning its physical environment with its brand ethos while introducing modern functionality to support diverse operational needs.
Design Vision
PMG’s design team worked closely with Channel Capital to ensure the workspace honours the brand’s established identity, drawing inspiration from the Brisbane office. The result is a sophisticated environment that resonates with Channel Capital’s position in the financial industry, creating a sense of cohesion and professionalism across locations.
From the moment you step inside, the space communicates prestige. The entrance area, adorned with premium finishes and refined details, serves a dual purpose: a welcoming reception for clients and a flexible event venue. By incorporating subtle branding elements and a curated colour palette, the space strikes a balance between professionalism and hospitality, setting the tone for client engagement and corporate events alike.
Maximising Location and Light
Aurora Place’s premium-grade positioning provided an opportunity to capitalise on Sydney Harbour’s stunning views and abundant natural light. PMG’s strategic planning ensured these elements were maximised throughout the design. Large windows frame breathtaking vistas, fostering a sense of connection to the city and creating an uplifting atmosphere. This emphasis on
Designed by :
PMG Group
Construction by :
PMG Group
Photography by :
John Downs