CIFF2024 广州三朗家具展厅丨中国广州丨互建筑

该项目是互建筑继三郎总部大楼规划设计之后与三朗的第三次合作，三朗家具品牌在该年度推出了多个系列新产品，分别有“乐和”“余隙”“起源”“叠光”“凌界”“白描”，新产品更具设计感，便利性和舒适性，近几年，三朗家具正逐渐建立起了广泛的品牌影响力。

This project is MUTUAL ARCHITECTURE’s third cooperation with SANLANG after planning and designing for SANLANG’s headquarter building. SANLANG FURNITURE brand launched several new series of products in this year, namely “LITE”“AIR”“ORIGIN”“PLY”“EDGE”“CONTOUR” , the new products are more designed, convenient and comfortable. In recent years, Sanlang Furniture is gradually establishing a wide brand influence.

▼建筑透视，architectural perspective ©Meat Mountain

▼庭院空间，courtyard space ©Meat Mountain

我们希望本次展厅设计对后疫情时期的一次反思，提出低碳环保的设计理念，利用可回收利用又可高效组装的工业材料来传达三朗工业精神。

We hope that the design of this showroom will be a reflection on the post epidemic period, presenting a low carbon and environmentally friendly design concept and utilizing recyclable and efficiently assembled industrial materials to convey the spirit of Sanlang Industry.

▼利用可回收利用又可高效组装的工业材料，recyclable and efficiently assembled industrial materials ©Meat Mountain

空间单元的向心性结构

Centripetal spatial organization of space units

该展厅需要有效地提供展示服务和共享交流，它需要一个清晰平面结构来组织不同空间和观展动线，同时满足展厅与三面街道的沟通关系。我们用展示不同系列产品的空间单元围绕中心庭院展开，构成一个向心性空间结构，参观者可以顺着高耸独立的展示单元漫步一圈观展，也可以在不同的方向进入低矮的中心庭院，这里的庭院设想的是一个交流的场所，设有咖啡和茶饮、咨询和洽谈功能等。

▼空间规划概念，concept of spatial planning ©MUTUAL ARCHITECTURE

The showroom needs to provide effective exhibition services and shared communication, and it needs a clear plan layout to organize different spaces and exhibition circulations, while satisfying the communication relationship between the exhibition hall and the streets on three sides. We use the spatial units displaying different series of products around the central courtyard to form a centripetal spatial structure, where visitors can stroll around the exhibition along the towering independent display units, or enter the low central courtyard in different directions, which is envisioned to be a place of communication, with coffee and tea, consultation and negotiation functions.

▼庭院空间，courtyard space ©Meat Mountain

视线上可以透过四面院墙的缝隙和窗洞内外对望与互动。

▼空间结构分析，spatial structure analysis ©MUTUAL ARCHITECTURE

The line of sight allows you to look and interact with each other inside and outside through the gaps and window openings in the four courtyard walls.

▼视线上可以透过窗洞内外对望与互动，The line of sight allows you to look and interact with each other inside and outside ©Meat Mountain

▼视线上可以透过窗洞内外对望与互动，The line of sight allows you to look and interact with each other inside and outside ©Meat Mountain

街道展示与观者

Street display and Viewer

在面对展会街道的三个立面，展示单元依次等距排列，形成单元分离的不同的“橱窗”，给“街道”中的行人提供多种展示和观看方式；单元之间的“缝隙”是敞开的，变成展厅的主次出入口、紧急疏散通道、后勤卸货区等。

On the three facades facing the exhibition street, the display units are arranged in equal spacing, forming different “windows” separated from the units, providing pedestrians in the “street” with a variety of display and viewing methods; the “gaps” between the units are open, becoming the main and secondary entrances and exits of the exhibition hall, emergency evacuation passages, logistics unloading areas, etc.

▼楼梯间，staircase ©Meat Mountain

▼细部，detail ©Meat Mountain

▼平面图，plan ©MUTUAL ARCHITECTURE

▼剖面图，section ©MUTUAL ARCHITECTURE

项目名称:CIFF2024 广州三朗家具展厅

项目位置：广州国际会展中心

项目完成:2024年3月

建筑面积:500平方米

设计范围：建筑、室内设计

设计单位: 互建筑

项目主创：冯玉海

主要设计师：刘文倩 欧新阳

摄影师：Meat Mountain

Project information：

Project name: CIFF 2024 Guangzhou SANLANG FURNITURE Booth

Project location: Guangzhou International Convention and Exhibition Center

Project completion:March 2024

Building area :500 square meters

Design scope: Architecture and interior design

Design unit: Mutual architecture

Organization website :

Project Creator: Feng Yuhai

Main designers:  liu Wenqian  Ou Xinyang

Photographer: Meat Mountain