Sig Sauer,Lucid Ghosts 动画设计丨美国拉斯维加斯

Sig Sauer / Lucid Ghosts

AUSA Event / LED Walls​​​​​​​

Exhibit Booth

Lucid Ghosts and I joined forces to create some animations for Sig Sauer’s LED walls at the AUSA event in Las Vegas. We wanted the visual storytelling to tease the engineering and innovative components but without fully revealing the three different weapons.

To highlight the innovation behind the XM250, we chose a unique 3D and HUD/UI approach to reveal the engineering within the weapon system.

When creating our first concepts, we knew that we wanted to craft a cinematic style that merged a title sequence-like look with the Sig Sauer weapons. Our mission was to create animations that would drive traffic to the interior of the trade show booth.

​​​​​​​We immersed ourselves in extensive R&D utilising Maxon and Adobe. Main programs / Cinema 4D, Redshift, X-Particles, Adobe After Effects, Photoshop and Illustrator.

Creative Direction / Mark Patch / Roy Husdell

3D Artists / James Francis / Mark Patch​​​​​​​