Sella Group开放式创新中心丨意大利都灵丨CRA Carlo Ratti Associati

国际设计与创新事务所 CRA-Carlo Ratti Associati近日完成了位于意大利都灵的一座历史建筑改造，将其转变为金融公司Sella Group的新开放式创新中心。该项目重新定义了办公空间，将其打造为流动的协作环境。传统的办公模式让位于类似“广场”的布局——这一设计呼应了意大利城市生活的核心空间，使自发互动与创意生成成为焦点。

International design and innovation firm CRA-Carlo Ratti Associati has completed the renovation of a historic building in Turin, Italy, transforming it into the new Open Innovation Center for the financial company Sella Group. The project reimagines office spaces as fluid environments for collaboration. The conventional setup of the office gives way to something that resembles a “piazza” – recalling the vibrant squares as a center of the Italian public life – where spontaneous interactions and idea generation take center stage.

▼建筑外观，exterior view of the building  © Melania Delle Grave, Alessandro Saletta, DSL Studio

▼外观近景，closer view of the building  © Melania Delle Grave, Alessandro Saletta, DSL Studio

▼外观细部，details of exterior  © Melania Delle Grave, Alessandro Saletta, DSL Studio

随着工作方式的演变，我们对办公空间的认知也需随之调整。电影《游戏时间》中雅克·塔蒂描绘的隔间时代，以及比利·怀尔德在《公寓春光》中呈现的统一开放空间，早已成为过去。甚至连疫情前的联合办公空间，如今也显得过时。然而，未来办公模式将走向何方，仍然充满未知。Sella开放式创新中心专注于营造促进有机连接和非计划性互动的工作环境。其灵感源自城市中的游乐场，打造了一个动态广场，让创意在共享空间中自由流动。公共区域旨在探索全新的工作方式，激发交流的同时提供不同程度的隐私，以满足多样化的办公需求。

As work evolves, our conception of the office must adapt alongside it. The era of cubicles, immortalized by director Jacques Tati in the movie Playtime, or the uniform open spaces of Billy Wilder’s The Apartment, have, thankfully, drawn to a close. Even the pre-covid co-working places are starting to look seriously outdated. Yet, the bets on what the future office model will bring to us are still open. 
The Sella Open Innovation Center focuses on the workplace at a pace that can foster organic connections and unplanned interactions. The takes inspiration from the office as an urban playground, a dynamic plaza that allows ideas to move freely through shared areas. Communal zones are designed to suggest a new way of working, stimulating encounters while offering varying degrees of privacy to accommodate different modes of work.

▼阶梯式的动态广场，terraced dynamic plaza  © Melania Delle Grave, Alessandro Saletta, DSL Studio

▼多样化的办公空间，diversity of working space  © Melania Delle Grave, Alessandro Saletta, DSL Studio

该中心位于都灵市中心Crocetta区，占地5,500平方米（约60,000平方英尺），作为Sella Group整合各业务领域专业咨询能力的枢纽，致力于推动创新，以实现积极的社会、经济、环境和区域影响。设计包含活动用的“聚会广场”、灵活工位及阶梯式会议舱，使工作空间在一天中的不同时间段内可灵活共享。每层楼还设有配备开放座位和工作台的非正式创意工作区。该项目是Sella Group推动皮埃蒙特地区发展的重要举措之一，旨在支持当地充满活力的创新生态系统，并通过一系列咨询服务增强企业和初创公司的竞争力，使其能够应对当下挑战，并抓住创新带来的机遇，以开放的方式驱动变革。

Situated in Turin’s central Crocetta district, the Open Innovation Center spans 5,500 square meters (around 60,000 square feet) and acts as a hub integrating all the Group’s specialized consulting skills in its various business areas with the aim of developing innovation to generate a positive social, economic, environmental and regional impact. The design incorporates features such as an agora for events, flexible workstations, and terraced meeting pods, allowing workspaces to be shared adaptively throughout the day. Informal creative work areas are provided on each floor equipped with open seating and workbenches. This project is part of Sella Group’s broader strategy to support the growth of the Piedmont region, backing its lively innovation ecosystem and strengthening the competitive edge of its companies and startups through a variety of consulting services that can help them address today’s challenges and seize the opportunities offered by innovation using an “open” approach.

▼顶层会议/办公空间，top floor meeting and working area © Melania Delle Grave, Alessandro Saletta, DSL Studio

“我们相信，物理空间将在激发创新方面持续发挥关键作用。”CRA-Carlo Ratti Associati创始合伙人、MIT Senseable City Lab主任、2025年第19届威尼斯建筑双年展策展人Carlo Ratti表示，“在为Sella Group设计的这一项目中，我们将建筑设想为一系列广场，以强调共享办公空间的重要性，从而自然地催生马克·格兰诺维特教授所提出的‘弱联系’概念。这些偶然的、非正式的联系为人们提供了获取新信息和新机遇的通道，对于创新的产生和企业文化的强化至关重要。”

“We believe that physical spaces will continue to play a crucial role in catalyzing innovation,” says Carlo Ratti, founding partner of CRA-Carlo Ratti Associati and director of the MIT Senseable City Lab, currently Curator of the 19th International Architecture Exhibition of La Biennale di Venezia 2025. “In this project for Sella Group, we imagined a building as a series of plazas to emphasize the importance of shared workspaces where the ‘weak ties’ initially theorized by professor Mark Granovetter could naturally emerge. These are impromptu, casual connections that provide access to new information and opportunities, which are indispensable for generating new ideas and strengthening company culture.”

▼休闲空间，leisure area © Melania Delle Grave, Alessandro Saletta, DSL Studio

建筑还采用了先进的空气交换系统和环境气候控制技术，基于分布式“智能外皮”设计，无需传统空气处理系统。传感器网络可根据使用情况自动调节至最佳状态，这一设计体现了项目对能源效率的承诺。

The building also incorporates an advanced air exchange system and environmental climate control, based on a distributed  “smart skin” approach which does not require traditional air treatment. A network of sensors activates optimal automated responses under all conditions of usage. This design feature underscores the project’s commitment to energy efficiency.

▼办公层，office area © Melania Delle Grave, Alessandro Saletta, DSL Studio

▼细部，details © Melania Delle Grave, Alessandro Saletta, DSL Studio

该项目是CRA在创新办公空间领域持续探索的延续。其此前的相关项目包括都灵Fondazione Agnelli总部、新加坡Capita Spring摩天大楼（与BIG合作设计）、以及米兰Oscar Niemeyer设计的Palazzo Mondadori改造项目。

This project is a continuation of CRA’s ongoing experimentation with innovative workspaces. Previous projects include the new Fondazione Agnelli headquarters in Turin, the CapitaSpring skyscraper in Singapore (designed in collaboration with BIG), and the renovation of Oscar Niemeyer’s Palazzo Mondadori in Milan.

▼楼梯，staircase © Melania Delle Grave, Alessandro Saletta, DSL Studio

▼楼梯中庭，atrium of the staircase © Melania Delle Grave, Alessandro Saletta, DSL Studio

▼夜景，night view ©Chiara Esposito

CREDITS

A project by CRA-Carlo Ratti Associati for Sella Group

Creative lead: Italo Rota

CRA team: Carlo Ratti, Andrea Cassi (partner-in-charge), Francesco Strocchio (partner-in-charge),

Chiara Morandini, Serena Giardina, Luca Lidonnici, Eugenia Macchia, Marie Pétrault;

CRA graphic team: Gary Di Silvio, Pasquale Milieri, Gianluca Zimbardi

Structural Engineering: INGEMPBP (Corrado Curti, Marco Bertelli, Giuseppe Coco)

Systems, lighting, acoustics: PROJEMA (Ivan Pavanello, Simone Graziano, Emanuele Lenta, Diego Dellerba)

Fire safety, security: ARCHING (Alessandro Rossi, Stefano De Pippo)

Photos by Melania Delle Grave, Alessandro Saletta, DSL Studio; CRA-Carlo Ratti Associati; Chiara Esposito