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NOVACOLOR SHOWROOM
Interior Design | Concept Planning | Detailed Drawings | 3D Visualization
Location: Islamabad, PakistanFirm: Suhail & Fawad ArchitectsRole: Junior Architect (Design Development, 3D Modeling, Working Drawings)Year: 2025
PROJECT OVERVIEW
The Novacolor Showroom was envisioned as a contemporary and immersive space that showcases Novacolor’s premium Italian decorative finishes. The goal was to design a space that not only reflects the elegance of the product line but also functions as a gallery-like experience for architects, designers, and clients.
DESIGN CONCEPT
The core concept revolved around the material itself as an exhibit — with walls becoming storytelling canvases. The interior layout guides visitors through an experiential journey, using light, texture, and material palettes to highlight different surface finishes. The minimalist yet dramatic ambiance ensures focus on Novacolor products while complementing the brand’s refined identity.
KEY FEATURES
Zoning & Flow: Seamless circulation was planned through a series of product-specific zones:
Feature wall displays
Texture sample wall units
Consultation area
Ambient-lit ceiling mockups
Material Palette: Polished micro-cement, metallic finishes, earth-toned textures, matte paints
Lighting: Warm, directional lighting to enhance surface finishes and guide movement
Furniture: Custom-designed modular units and minimalist seating to keep focus on walls
CONTRIBUTIONS
Assisted in conceptual zoning and spatial planning
Produced detailed working drawings and interior elevations
Created 3D visualizations and walkthroughs using SketchUp + V-Ray
Collaborated closely with senior architects for material selection and design refinements
SOFTWARE USED
AutoCAD | SketchUp | Photoshop | Enscape
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