巧国源记·国风巧克力丨中国上海丨上海耶兔兽设计咨询有限公司

「巧国源记」

EASTERN UTOPIA CHOCOLATE

“巧国，秘境也，不知其始。惟知时天下大乱，群雄虎争。先为避乱，潜居此境，相命肆农，日入从憩。如此数载，忽天降异象。时七月，夜中星陨如雨，或大或小，大者如月，震而坠于西南。翌日，西南现一峰，高数千尺，棱角分明，有巧夺天工，气克斗牛之势，遂得名巧克峰。其峰有石，色若赤铜，质如玉膏，有异香，百里皆可闻，似糖霜兰麝，食之不复忘其味。故境内之人，皆采而食之，以为风俗。”

「巧国源记」作为一个国风巧克力品牌，一直致力于以巧克力作为载体，将中国文化和中国风味融入巧克力，传播东方文化审美。本案灵感来源来自陶渊明的《桃花源记》，每一个中国人都有一个世外桃源，「巧国源记」则为我们搭建了一座独属于巧克力爱好者的梦幻世界。

As a Chinese style chocolate brand, "EASTERN UTOPIA CHOCOLATE" has always been committed to using chocolate as a carrier, integrating Chinese culture and flavor into chocolate, and spreading Eastern cultural aesthetics. The inspiration of this case comes from Tao Yuanming’s "The Peach Blossom Garden". Every Chinese has a paradise.

纸上巧国，梦启桃源 Clever country on paper, dream opens peach blossom garden

巧国之境，待君入画 EASTERN UTOPIA CHOCOLATE, waiting for you to enter the painting

第一章:巧国春色

Chapter.1

成都保利时光店 / Chengdu Poly Time Store

项目设计中，以“巧克力梦幻世界”为来源，以“非物质文化遗产·宣纸”作为灵感，空间所有墙面为纸染色墙，成为想象之中巧国的山林野趣、奇闻天象，相望相知的载体，墙与墙之间互相串联历史，以此构建了一个巧国桃花源的诗意空间。

In the project design, taking "Chocolate Dream World" as the source and "Intangible Cultural Heritage · Xuan Paper" as inspiration, all walls in the space are paper dyed walls, becoming a carrier of imagination for the mountains, forests, wild scenery, and strange phenomena of Qiaogua. The walls are interconnected with history, creating a poetic space of EASTERN UTOPIA CHOCOLATE.

借由宣纸质感的精致温润，承载着非遗的匠心，融入清雅温暖的店铺中，和巧克力的味形相契合，将梦一般的故事呈现得生动绚丽。取自中国古画的留白意象，部分留白与宣纸的纤维质感，更添古朴韵味。

Through the exquisite and warm texture of rice paper, carrying the ingenuity of intangible cultural heritage, it blends into the elegant and warm store, matching the taste and shape of chocolate, presenting the dream like story vividly and brilliantly.

《宋画意境的当代转译》/Contemporary translation of the artistic conception of Song paintings

所谓“纸上巧国”，国风插画则生动还原了“巧国源记”的故事。所有国风元素必须服务于 “巧国” 的独特世界观，画面重心始终放在 “巧国人” 的劳作、交流、创造中，微小的细节里皆是对“巧国源记”设计主题的呼应。

The so-called ’EASTERN UTOPIA CHOCOLATE’ vividly reproduces the story which isthrough illustrations with a Chinese style background. All elements of national style must serve the unique world view of ’EASTERN UTOPIA CHOCOLATE’.

部分插画取自宋画《山居图》的意境，空间主体以“团扇亭榻、飞来神峰、园冶洞观 ”重构传统建筑语言。

Inspired by the Song painting *Mountain Dwelling*, the space reinterprets traditional architecture with elements like "Round - Fan Pavilions, Floating Peaks, and Garden - inspired Caves".

团扇亭榻·一几一榻一世界

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moon-shaped fan and Pavilion Bed

“亭因卧榻而升起，亭柱为一长柄团扇”，一几一榻一瓶花一香炉，构成了画中美人在山居亭中摇着团扇榻下休息的高雅绝俗之趣。

The pavilion rises due to the bed, and the pillars of the pavilion are a long handled round fan. The painting depicts a beautiful woman resting under the round fan bed in the mountain pavilion, with each bed containing a bottle of flowers and a incense burner.

团扇以竹骨为架，绢面绘有水墨山峦，以传统艺术支撑空间中主体展示柜的结构，缕缕光线氤氲氛围，足以感受到国风的文人雅趣之美。

The group fan is made of bamboo bones as the frame, with ink painted mountains on the silk surface. The structure of the main display cabinet in the space is supported by traditional art, and the misty atmosphere of the light is enough to feel the beauty of Chinese literati elegance.

团扇以竹骨为架，绢面绘有水墨山峦，以传统艺术支撑空间中主体展示柜的结构，缕缕光线氤氲氛围，足以感受到国风的文人雅趣之美。

The group fan is made of bamboo bones as the frame, with ink painted mountains on the silk surface. The structure of the main display cabinet in the space is supported by traditional art, and the misty atmosphere of the light is enough to feel the beauty of Chinese literati elegance.

亭檐在心理上是一个可以放松有安全感的他处，本案中的亭檐以弧形金属打造，屋檐在空间上自由流动，打破横平竖直的现代空间桎梏，更具有流动感。再利用团扇支撑的形式，为空间增加了一处支撑的动态感。

The eaves of a pavilion are a place for relaxation and a sense of security psychologically. In this case, the eaves are made of curved metal, allowing them to flow freely in space, breaking free from the constraints of modern horizontal and vertical spaces.

第二章:桃花源记

Chapter.2

上海荟聚店/ShanghaiLIVAT

如何在这小小的方寸之间，营造一些可看之景？空间植入了漏窗的巧思，取自《园冶》中的“漏景”智慧，将窗外竹影、石景框入画中；地面以水波纹石材铺就，倒映顶部流动的卷轴屏幕，展示中国四季更迭。

The space is infused with the clever idea of leaking windows, taken from the wisdom of "leaking scenery" in "Yuanye", and frames the bamboo shadows and stone scenery outside the window into the painting.

该空间中，提炼八角为视觉符号，用园林窗景、落地团扇的形式，突出巧国源记八角的风景。内部墙面通过干支演变为障景，展现八角漏窗似隔非隔，似隐还现之美，视觉中心点又凸显着琵琶半遮面的国风美学。

This space extracts octagonal shapes from China and transforms them into visual symbols, using garden window scenery and floor to ceiling fan forms to highlight the scenery of EASTERN UTOPIA CHOCOLATE.

行走其间，顾客的每一步皆触发感官联动：视觉一步一景，听觉中隐约可听见流水潺潺，触觉间墙面细腻如抚古籍。这种“五感园林”的设计，让方寸之地成为心灵的归处。

the visual scene changes step by step, the faint sound of flowing water echoes in the auditory sense, and the delicate texture of the Xuan paper wall is like caressing ancient books in the tactile sense.

飞来神峰·天地间最小的诗画坐标 / The smallest coordinates of poetry

对于传统的国风美学，山水可以附着在任何事物上面。山水成为一种随物赋形的方式。那中式园林中的假山，不仅是假想中的山，也是飞来峰。

For traditional Chinese aesthetics, mountains and waters can be attached to anything. Mountains and waters have become a way of endowing the soul with the form of things. The rockery in the Chinese garden.

“西南现一峰，高数千尺棱角分明，有巧夺天工，气克斗牛之势，遂得名巧克峰”，这就是巧国源记中的巧克力山。空间一落点占一角，取框为景，小中见大，让这座山峰成为天地间最小的观诗画坐标。其中，由石头本来的颜色渐变成为巧克赤铜色。烙印巧国源记的徽章，使游客驻足于此。

This is the Chocolate Mountain in the book "EASTERN UTOPIA CHOCOLATE". The space takes up a corner with each landing point, and the frame is taken as the scenery, making this mountain the smallest coordinate for viewing poetry and painting in the world.

该空间唯一的一面墙面结合展示功能，通过层板设计，选用温润曲线元素的器具，即便整个空间小而简，几步就能丈量，却将巧国源记想表达的意义微观化，将功能陈列区域集合在展示景观区域。

The only wall in this space is combined with display functions. Through the design of shelves and the use of warm curved elements, even if the entire space is small and simple, it can be measured in just a few steps.

「巧国源记」是一场东方美学的当代觉醒，更是一次商业与文化的共赢实验。在这里，宣纸不仅是墙面，更是历史的扉页；巧克力不仅是商品，更是隐喻的载体；空间不仅是容器，更是跨越虚实的文化场域。

Here, rice paper is not only a wall, but also the title page of history; Chocolate is not only a commodity, but also a carrier of metaphor; Space is not only a container, but also a cultural field that transcends reality and virtuality.

“巧国源记”不仅是一家品牌店铺，更是一本东方诗画。真正的商业创新，从不是推翻传统，而是以敬畏之心，将东方文化基因注入现代肌理。

True business innovation is never about overthrowing tradition, but about injecting cultural genes into modern textures with reverence.

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Project Name：巧国源记·国风巧克力

Design Company：上海耶兔兽设计咨询有限公司

Location：上海·荟聚/成都保利时光中心

Design Team:董青 王申 刘亚楠 周怡冰 王思怡

Area：25m ²/50㎡

Main materials：草籽艺术涂料、木饰面、石材

Photographer：鲁哈哈

Brand design：东西制造局

Completion cycle：2024.10