WWD华熙万物|承接北京超极合生汇集装箱商业街区项目

WWD 华熙万物

承接北京超极合生汇 

集装箱商业街区

Beijing Bloomage Wanwu Design Co., Ltd

Undertaking the HOPS★ON BEJING Container

 Commercial Block Project

项目概况

PROJECT OVERVIEW

北京超极合生汇

北京超极合生汇是位于北京市昌平区的商业综合体，紧邻地铁昌平线生命科学园站，毗邻中关村生命科学园。以公园商业模式，京北超大体量商业融合体，总建筑面积约46万平方米。在30000平米“天面广场”划分的HO！乐园、艺乐园、享乐园、娱乐园、动乐园五大乐园及超极现场，涵盖滑板公园、城市露营地、宠物乐园、儿童乐园、生活体验广场等多元化生活方式。

同时，以同步规划空间结构与空间内容为核心，打造出“亚洲第一大穹顶商业”这一精神地标，穹顶天幕由帆布及膜结构组成了一瓣瓣荷花叶片，现场观感十分震撼。每片叶片下都有6组至8组LED灯光，配合底部的LED屏幕可在夜晚上演36种色彩变换的绚烂灯光秀，用于举办国际极限赛事、音乐节、电竞赛、艺术展等潮流文化活动。而穹顶之下，天幕与极具人气拉动力的“超极现场”形成呼应，这里是穹顶灯光秀的最佳观景点，也逐步成为京北乃至全市音乐与运动发烧友的社交舞台。

HOPS★ON BEJING

HOPS★ON BEJING is a commercial complex located in Changping District, Beijing, adjacent to the Life Science Park Station on the Changping Line of the subway and the Zhongguancun Life Science Park. Using a park business model, the Beijing North super large commercial integrated complex has a total construction area of approximately 460000 square meters. The 30000 square meter "Tianmian Square" is divided into five major amusement parks, namely HO! Park, Art Park, Enjoyment Park, Entertainment Park, and Sports Park, as well as a super site, covering diverse lifestyles such as skateboard parks, urban camping sites, pet parks, children's parks, and life experience squares.

At the same time, with synchronous planning of spatial structure and content as the core, we have created the spiritual landmark of "Asia's largest dome commercial". The dome canopy is composed of canvas and membrane structures, with lotus leaves arranged one by one, creating a stunning on-site experience. Under each blade, there are 6 to 8 sets of LED lights, which can be combined with the bottom LED screen to perform a dazzling light show with 36 color changes at night, used for hosting international extreme events, music festivals, electronic competitions, art exhibitions and other trendy cultural activities. Under the dome, the sky canopy echoes the highly popular and dynamic "Super Live", making it the best viewing spot for the dome light show and gradually becoming a social stage for music and sports enthusiasts in northern Beijing and even the whole city.

概念方案

CONCEPTION PROPOSAL

CONTAINER MODULE ANALYSIS

SURROUNDING CUSTOMER GROUP ANALYSIS

概念效果

CONCEPT EFFECT

THE SPATIAL EFFECT OF COMMERCIAL BLOCKS

COLOR FACADE EFFECT

ANALYSIS OF PROFILE RELATIONSHIP

项目信息

项目名称｜北京超极合生汇集装箱商业街区

建设单位｜北京中关村国际商城发展有限公司

项目地点｜北京·昌平区

项目面积｜800㎡

设计单位｜WWD 北京华熙万物设计有限公司

设计范围｜集装箱商业街区设计

创意总监｜劉卷卷

设计指导｜陈威

主创设计｜廖旭鹏

建筑设计｜王旸

深化设计｜褚艳君

亮化设计｜朱林静 崔文雅

project information

Project Name | HOPS★ON BEJING Container Commercial Block

Construction Unit | 

Beijing Zhongguancun International Mall Development Co., Ltd

Project Location | Changping District, Beijing

Project Area | 800 ㎡

Design Unit | WWD

Design Scope | Container Commercial Block Design

Creative Director | Liu Juanquan

Design Guidance | Chen Wei

Creative Design | Liao Xupeng

Architectural Design | Wang Yang

Deepening Design | Chu Yanjun

Lighting Design | Zhu Linjing Cui Wenya

北京华熙万物设计有限公司位于中国北京，隶属华熙国际投资集团有限公司，是目前国内较有影响力的空间设计及项目管理公司之一。依托华熙国际的强大平台，实现全资产全专业全流程的设计管理及落地呈现。产业业态覆盖文体场馆、商业综合体、酒店、综合写字楼、影院、地产销售中心、样板间、美术馆、大宅、公寓等多种类型。

Beijing Bloomage WanWu Design Co.,Ltd is located in Beijing, China, and is affiliated with Bloomage International Investment Group Co., Ltd. It is one of the influential space design and project management companies in China. Leveraging the powerful platform of Bloomage International, it achieves comprehensive design management and implementation throughout all assets, specialties, and processes. Its industrial formats cover various types including cultural and sports venues, commercial complexes, hotels, mixed-use office buildings, cinemas, real estate sales centers, model rooms, art galleries, large mansions, and apartments.

公司地址

北京市朝阳区建外大街甲6号华熙国际中心D座35层

商务直线

010-65630222

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