SAM&JO: A Minimalist Sunglasses Store by YET Architecture

Here, the architecture does not shout. It waits.

And the glasses do not compete. They wait too.

Rather than follow the typical grammar of eyewear retail—bright lights, white shelves, repetition—the design dismantles that language altogether. No walls of product. No overwhelming choice. Instead, the project is constructed around three ideas: presence, interval, and attention.

Each pair of sunglasses is treated as a singular moment. Each pair of sunglasses is displayed on a custom 3D-printed holder (Developed and fabricated with architects through countless prototypes for the space)—either suspended in space or mounted on the wall—framing just one object at a time. The design invites focus, allowing each frame to be seen and felt on its own terms. No massing. Just one object at a time. The spatial rhythm of the shop doesn’t push you forward. It slows you, asking you to pause.

The shop window is treated not as a display, but as an extension of the spatial logic within. A second planter, framed in stainless steel, anchors the view from the street, while a series of sunglasses hover above it—each suspended on thin, nearly invisible cables. Even when the shutter is closed, the arrangement remains partially visible, preserving the visual rhythm of the interior. It was important to maintain integrity from every angle—to allow the presence of plants and the stillness of the suspended frames to signal the atmosphere of the space, even in absence.：

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Architecture and design：

3d printing