NCT·CCOMAZ杂货店快闪店丨韩国首尔丨WANDERLUST

NCT | CCOMAZ GROCERY POP-UP STORE

2023 | 599.48m2 | Seoul, Republic of Korea

[CREDITS]CLIENT : SM ENTERTAINMENTDESIGN : WANDERLUST

VISUAL DIRECTING : SM ENTERTAINMENT & WANDERLUSTCONSTRUCTION : WANDERLUST

PLAN

SECTION - C 1F

SECTION - C 1F

이번 팝업스토어는 그로서리 콘셉트로 진행되었으며, 각 멤버의 특징을 반영한 가상의 식품 브랜드 아트웍을 제작함은 물론, 이를 활용한 다채로운 소품들이 팝업스토어를 장식해 실제 그로서리에 온 듯한 색다른 재미를 선사하였습니다.

This pop-up store was designed with a grocery store concept, featuring artwork for fictional food brands that reflect the unique characteristics of each band member. These artworks were used to create a variety of accessories that decorated the pop-up store, offering visitors a unique and fun experience as if they were in an actual grocery store.

PLAN

SECTION - A 1F

NCT 멤버들을 캐릭터로 만든 NCT CCOMAZ를 이번 팝업스토어의 마스코트로 활용, 팝업스토어 곳곳에서 NCT CCOMAZ를 다양한 형태로 만날 수 있도록 하였습니다.

NCT members were transformed into characters called "NCT CCOMAZ," which were used as mascots for this pop-up store. Visitors could encounter NCT CCOMAZ in various forms throughout the store.

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PROJECT TEAM

WANDERLUST​​​​​​​

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