霍卡展览项目丨Production Theory

It starts with the customer, the brand patron. Our HOKA experiential concept aims to connect people to the HOKA brand, its products and innovative shoe technology, which help to make each run better, more comfortable, and unapologetically stylish.

Utilizing an eye-catchingly modern, sustainability-driven raw architectural palette, our team crafted a modular brand space that infuses color and light seamlessly with graphic storytelling, enticing attendees to explore and discover. A playground for the senses that is definitively HOKA.

Client: HOKA

Company: Production Theory