Architect：Isacco Brioschi Architects

Location：Via Cassano d'Adda, 27, Milan, Metropolitan City of Milan, Italy

Project Year：2020

Category：Offices

Isacco Brioschi Architects Milan base studio was commissioned to design the renovation of 80s building near Milan (CassanoD’Adda), 1700 sqm and head quarter of D’Adda 27, a new communication district that brings together in a unique site 5 communication agencies and a team of over 100 professionals.

Mattia Iotti

With the aim of optimizing renovation costs and realizing a project careful to sustainability, the most significant conversion of spaces involved the functional aspect, calibrating the division between assigned work spaces and areas dedicated to sharing and connecting different realities but integrated, such as marketing, sales and customer success consultancy companies and a laboratory of multidisciplinary skills for digital communication.

Mattia Iotti

The leitmotives of the project, signed by Isacco Brioschi Architects, are the use of perspective illusions, the use of color to create the paths between the interiors and the playing with contrasts, in the name of a “tangible” lightness, almost to underline the substantial concreteness of the creative work that stays behind communication.

Mattia Iotti

Many pre-existing elements of the building have been preserved, making small changes that would allow the harmonic integration with the new ones.

From the large hall that welcomes us with a long white lighted and geometric desk in backlit perforated sheet metal, you can sit in the waiting lounge, leading to the agency’s meeting rooms, offices and pantries.