TAP is a creative handicraft brand in Saigon, Vietnam. After four years of establishment and development, this brand has set up not only a decent space to display their stunning products to customers but also a concept store to introduce some other outstanding local brands. TAP is one of the most proactive pioneer that making effort to enhance the inner power of Vietnam local brand community.
▼空间概览,overall view of the space ©Quang Tran
The existing site is an old house with a small yard with a total area of about 80m2. We approach the project by shaping the main traffic flow throughout the display area. The product experience journey will be guided in a maze with the beginning at the entrance and the end point is a yard covered with white sand.