The new Virgin Hotels Dallas is catalytic in the redevelopment of the Dallas Design District and the nearby Trinity River Park System that has brought design-lovers back into the once-dying district. The Hotel is an inviting premiere for the Virgin brand’s first location in the Southwestern United States, and the fourth location in the United States, following hotels in Chicago, New York, and San Francisco.

▼项目概览，overall of the project © Robert Tsai

Adjacent to the proposed 7.8-mile hike/bike commuter and recreational Trinity Strand Trail, the hotel embraces an artful design sensibility that celebrates Dallas’ vibrant arts and culture scene while creating a strong sense of place through natural textures and materials, hand-crafted elements, and touches of fun and whimsy. Guests can enjoy a mix of unique and site-specific sculptures, murals, mixed media and found objects. The hotel’s impressive art collection includes 890 pieces that can be seen throughout the hotel, including the rooms and suites.