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SOKO SOKO 日料店 | 现代与传统的完美融合
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发布时间:2023-04-11
设计亮点
道场元素抽象化、功能区域划分明确、层次感丰富、体验感强烈
集合日料,道道有料。
SOKO Japanese Cuisine, Every Dish Deserves.
SOKO SOKO是一家探索日式料理与现代融合的新锐日料品牌,产品覆盖押食、寿司、刺身、烹物、轻食、饮物。以「和食有道」为品牌理念,以「日料道场」为创意灵感,通过解读日本道中蕴含的文化密码与料理之道结合,用道场空间链接:技の专业、食の自然、形の精致、器の精良,构建具有多元文化碰撞的全新日料集合餐饮空间。
SOKO is new Japanese cuisine brand that explores the combination of tradition and modernity. Its product range covers oshi-sushi, sashimi, stewed dish, light meal and beverage. Holding up the value of “eating Japanese cuisine in the right way” and presenting in a creativity of “Cuisine Dojo”, the brand integrates Japanese cultural essence and delicate cookery. In the scene of Dojo, professional cooking techniques, natural food, exquisite shapes and fine tableware, all these cultural elements rebuild a novel catering space.
▼餐厅外观,restaurant appearance
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SOKO SOKO 日料店 | 现代与传统的完美融合-5
▼餐厅入口,entrance of restaurant
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SOKO SOKO 日料店 | 现代与传统的完美融合-7
平面视觉是根据品牌概念「日料道场」中「道」的理念去作为延展,将日本道中文化与料理之道相结合,用视觉的语言去诠释出品牌的概念;LOGO设计于现代字体中融入书法的笔触,圆角的处理让整体呈现更为柔和与亲近,同时保留有日式风格的韵味。
The graphic vision design extends Daoism ideology in the concept of “Cuisine Dojo” expressing the integration of Japanese culture and food by a way of visual language. The logo fuses calligraphy into modern fonts, and the fillet design presents more senses of tenderness and affinity, meanwhile, remains profound Japanese style.
▼从就餐区A望向生食间,omophagia room viewing from dining area A
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SOKO SOKO 日料店 | 现代与传统的完美融合-11
▼入口区域,entrance area
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SOKO SOKO 日料店 | 现代与传统的完美融合-13
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