Rush and reflection are the two contradictory vital elements on which Namelok has based the entire design of the museum cafe in the Anne Frank House. Of course, we were inspired by the place's history: especially the postwar period in which the desire for rapid improvement was in contrast to the pure fellowship. This paradox has not only functioned as our core design concept, but also in facilitating the visitors of the Anne Frank House.
Our research showed that visitors of the Anne Frank House experience a sudden transition from history to the present on the one hand, while on the other, they feel the need to reflect on the impact of 'the secret annexe'. The large 9-meter long bar is a multifunctional object in the middle of the cafe, aligned with the row of columns in the middle of the room. In front of the bar, the atmosphere is dynamic – here, rushed visitors have the opportunity to buy some to-go products before they get back into the hustle and bustle of the center of Amsterdam. The backside of the bar is much quieter – visitors can enjoy the view of the Westerkerk, relax, and take a seat on various types of furniture. Lounge seats alternate with dining tables and wall benches to accommodate all visitors.