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马德里WOW美食体验空间丨西班牙马德里丨External Reference
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发布时间:2023-06-26
设计亮点
20 世纪 70 年代折衷主义风格的创新运用,数字化技术与现实空间的完美结合,米其林星级厨师的美食体验。
“The Penthouse by WOW”项目由建筑师 Carmelo Zappulla 以及其创立的建筑事务所 External Reference 设计,是一处位于马德里 WOW 创新市场中的两层美食空间。室内空间的设计彰显出鲜明的折衷主义风格,正如 Zappulla 指出的那样,这处空间被构想为一处“首都里的独特聚会点,能够为人们带来独特、富有吸引力且迷人的美食体验。”
The architecture studio External Reference, founded and directed by Carmelo Zappulla, has designed ‘The Penthouse by WOW’, the eclectic two-storey gastronomic space located in Madrid’s innovative WOW marketplace and conceived as “a singular meeting point in the capital, to live a unique, attractive and fascinating gastronomic experience”, as Zappulla points out.
▼项目概览,overall of interior
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WOW 概念市场是该品牌在西班牙首都开设的首家实体店,该项目由 External Reference 设计。这处创新空间将现实与幻想融合,以先进数字化技术为顾客提供沉浸式独特购物体验。WOW 建筑面积 5500 平方米,共八层,两层位于地下。全新美食概念空间 The Penthouse 位于建筑的第五层与第六层,是个令人兴奋、带来惊喜的空间,米其林星级厨师将在此为食客带来美妙味觉盛宴。
WOW concept, the first phygital store in the Spanish capital, also designed by External Reference, is an innovative space where reality merges with fantasy, the physical becomes digital and shopping is transformed into an immersive experience. WOW has an area of 5,500 square metres distributed over eight floors, two of which are underground. The fifth and sixth floors are dedicated to the new gastronomic concept The Penthouse by WOW, a space that excites and surprises, with a gastronomic programme in which several Michelin-starred chefs present delicious temporary proposals.
▼由原酒店图书馆改造的餐饮空间,dining space transformed from the former hotel library
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▼细部,details
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▼书架墙面,bookshelf wall
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