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布莱斯韦克Anthura总部更新丨荷兰丨Atelier PRO architects
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发布时间:2024-03-20

Atelier PRO为全球植物和种子培育专业品牌Anthura设计了新的总部办公室。该项目旨在打造一个现代化场所,员工在此能够办公、开会以及接待客户,从而表达公司的核心价值并讲述属于自己的故事。

Atelier PRO designed the new head office for Anthura, a global specialist in plant and seed breeding. Primary goal was to create a contemporary environment where the company could work, meet and receive clients, which expresses its core values and tells ‘Anthura’s story’.

▼建筑概览,Overview of the building ©Eva Bloem

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专为Anthura打造的建筑 An building be fitting of Anthura

作为红掌和兰花育种领域市场的领导者,Anthura总部、温室以及研发部门位于荷兰布莱斯维克。公司拥有世界领先的温室培育设施,并在2019年启用了一个新的研究中心。然而该公司的办公楼却显得十分过时,周围的室外空间给人一种凌乱而乏味的印象。Atelier PRO为该公司设计的新总部提升了公司整体形象,在场地中独树一帜,很好的反映出该公司的国际定位以及创新、高科技特性。

The head office, greenhouses and R&D department of Anthura, a market leader in anthurium and orchid breeding, are located in the glass horticultural area around Bleiswijk, the Netherlands. The company occupies a state-of-the-art greenhouse complex, and opened a new research centre in 2019. Its office building, however, was severely outdated, and the surrounding outdoor spaces also gave a cluttered and unattractive impression. Atelier PRO designed a new head office that improves the company’s outward appearance, serves as a model for the other buildings on site and better reflects the company’s international position and innovative, high-tech character.

▼建筑入口,Entrance ©Eva Bloem

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从“内部”到“外部”世界 From ‘inner’ to ‘outer’ world

原建筑的楼板以及承重结构都得到了保留,而立面与平面经过了全新设计。然而,设计师的目的不仅仅在于创造一个新的办公空间,而是打造Anthura接待客户并展示其核心业务的场所。因此,该办公室还与温室技术的“内部世界”相连,特别是与温室展区直接相连。

The floors and load-bearing structure of the existing building have both been reused, whilst the façade and floor plans have been completely redesigned. Objective, however, was not only to create a new working space, but also a place where Anthura could receive clients and demonstrate their core business. Therefore, the office has been connected to the technical ‘inner world’ of the greenhouses – and in particular to the display greenhouse directly behind it.

▼建筑立面,Facade of the building ©Eva Bloem

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