With the rapid development of the city, a lot of old factory buildings in Shanghai have been adaptively reused, including original Xiexin Wool Textile Factory located in North Jing’an, which is now home to many small creative companies. The cement vestibule is like an abandoned corner of a factory building when the lights are off. Blocked by the tall building to the south, the sunlight can only show up after 1pm through the gap between the buildings, lighten up the alley, and illuminate the room.
The sandwich composed by cement, LED tubes and extended metal mesh wrapped the vestibule of Bwzy Lab from wall to ceiling, forming a cool interface consistent with the renovated building façade in terms of industrial look. However, when the light matrix is activated, a “WOW” moment is created that can never be ignored as people pass by. This is a manifest of young generation’s opinion – NO low-key, NO mediocrity, but SHOW YOURSELF.