Luxihe is a popular bakery in China that sells a wide variety of fresh Chinese traditional pastries baked daily in-store.

The store’s interior design used to be Chinese garden-themed, boldly using the brand’s dark green color. Although the store was designed well enough to function as a bakery, it is always inevitable that people will feel the standardized atmosphere of chain stores. It was difficult to feel the warmth of baking and selling on-site and the attentiveness of the bakers.

Therefore, we decided not only to design the store for the dessert as a commodity but also to express the enthusiasm of the bakers. To achieve this, we opened up the back of the store to form a public-facing pastry baking room, allowing customers to notice the bakers’ presence more visually in the context of the space.

▼形成面向公众的制作间，To form a public-facing pastry baking room ©宋昱明