阿姆斯特丹 Tempur 商店

英文名称：Amsterdam Tempur store

位置：荷兰 阿姆斯特丹

设计师：William van Esveld

William van Esveld是一位产品和室内设计师，他在阿姆斯特丹有一家工作室。Tempur最近在阿姆斯特丹开了一家新的旗舰店。商店的设计理念和品牌特色都集中于创造出一个宽敞的、吸音的环境，它有着一个酒店式的氛围，和品牌的起源--新斯堪的纳维亚的闪光。这个面积400平方米的零售空间被划分成了不同的区域，包括了几个“卧室”，这为顾客们提供了舒适而独特的体验，同时还凸显出了Tempur的产品质量。休息室可以让顾客们放松、喝杯茶或者是从其他文件或者是网上收集材料。几个体验“卧室”可以让顾客们来尝试不同类型的床垫。这里还有一个小的软垫精品店，顾客们可以在家试过软垫后再进行购买。

William van Esveld is a product and interior designer with a practice in Amsterdam. A new designed flagship store recently opened in Amsterdam for Tempur. The design concept and brand identity for the store was developed to create a spacious and sound absorbing landscape that breathes a hotel atmosphere combined with new Scandinavian flare, the origin of the brand. The 400 m2 retail space is divided into different zones that include several “bedrooms”, providing customers with a unique experience in comfort whilst highlighting the quality of the Tempur products .The lounge area has been created to allow customers to relax, have a drink and to gather information from either documentation or online. The several experience ‘bedrooms’ allows customers to try out the different types of mattresses. A small boutigue is added for cushions, where customers can test the cushions at home before purchasing.

阿姆斯特丹Tempur商店室内实景图