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Designer:Chelsea Hing
Location:Daylesford VIC, Australia
Project Year:2020
Category:Shops
The lauded interior designer acted on a combination of pragmatism and right- place-at-the-right-time opportunity to set up a second studio site in Daylesford – finding the perfect site to transform with her signature flair.
Responding to the influx of Melburnians relocating to the bucolic town 108 kilometres north-west of Melbourne, Chelsea, who founded her eponymous practice in 2007, says she was inspired to open the outpost as she believes regional Victoria is underserviced when it comes to design. “What started as a pandemic- induced daydream quickly materialised into a real business opportunity,” she says. “I absolutely adore Daylesford. It’s been a long-held dream to divide my time between the country and the city, and after the year we’ve had, the timing feels right.”
With the doors now open, Chelsea plans to split her time between the Melbourne and Daylesford studios.
“This year has been incredibly challenging, however, we are more excited than ever to help clients, in the city and the country, to create homes with heart. We can’t wait to get to know the people of Daylesford and beyond.”
We’ll always be a small studio with a big aesthetic,’ CHELSEA HING
Having both metro and regional bases gives Chelsea’s clients the best of both worlds, and the same is true for the interior designer herself.
Chelsea’s Daylesford offices are open by appointment only and located at The Old Vic, 1-2/57 Vincent Street, Daylesford. The studio’s main headquarters remain in Melbourne.
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