普洛斯 GWS 新办公服务品牌

2020/09/09 09:04:00
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普洛斯是全球领先的现代物流及工业基础设施提供商和服务商,在全球管理的资产规模达890亿美元。GWS是普洛斯(GLP)旗下的新办公及城市更新品牌。坐落在 “浦东张杨路普洛斯大厦7层“的GWS普隆空间,是GWS品牌的首个智能、服务办公空间的旗舰项目。 FTA因其在办公领域的产品经验及对运营的理解赢得了GWS -新办公服务空间的设计机会。 GLP is a leading modern logistics and industrial infrastructure service provider,with assets under management of US $89 billion worldwide. GWS is a brand-new asset management fully owned by GLP. Located in " GLP Tower Zhangyang Road, Pudong", GWS space-GLP Tower is the first flagship; location of the brand. FTA was chosen by GWS to carry out the design for its enriched experience and deep understanding in office area.
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在与GWS深入沟通,并理解GWS的品牌定位及运营模式后,FTA仔细研究了办公室客户对现代办公的真实需求,力图用设计回应这些需求的同时,也强化GWS的品牌形象,实现GWS运营管理的项目价值最大化。 After in-depth communication with GWS by knowing what clients really want from their contemporary office space, trying to respond to these needs with design, and at the same time, strengthen the brand image of GWS and maximize the asset value of GWS.
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空间被规划为coworking(多功能配套区域)与working(独立全配套办公区域)两大部分。 在coworking(多功能配套区域)部分,设计师力图用大堂多功能区域连接室内与室外。当人们从封闭的电梯厅空间走出来后,就是开阔并充满阳光的大堂多功能区域,窗沿不仅吸引了充足的自然的光线,更像一个画框,呈现出不断变化的城市及公园景观,使得办公体验充满魅力。 The space is planned with multi-functional area and fully furnished private office spaces In the multi-functional area, the design tries to connect the indoor and outdoor with the spacious functional lobby. When people come out of the closed elevator hall space, they will be greeted with spacious functional lobby and enjoy the beautiful city view and park view . The window not only invites sufficient natural light, but also serves as a frame showing the constantly changing city and park landscape, making the office experience full of charm.
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同时,设计师采用了大自然的配色,辅助以大面积的绿植及自然绿叶元素,营造出健康清新的自然风格,回应GWS品牌对健康环保的坚持。 The design adopts the color plates inspired by nature, assisted by large area of green plants and natural green leaf elements to create a healthy and fresh natural style, responding to GWS brands insistence on wellness and sustainability.
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在working(独立全配套办公区域)部分,FTA在产品设计上设置了多个亮点: 其一,尊重企业对私密性的需求,设置独立门禁与独立出入口,也即:租户可以不需要进入多功能配套区域之后再进入到自己的办公空间,而是可以从电梯出来之后直接去往自己的办公室,享有自己独立出入口,这给企业提供了自由度与私密感。 In the working part, there are many of highlights in product design: 1, respect the privacy needs of users by setting up independent entrance guard and independent entrance and exit. That is to say, users can go directly to their private offices after they get out of the elevator without passing the lobby area, which provides the flexibility and privacy.
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其二,在独立全配套办公间内,设计师配置了一个特色的弹性空间,根据企业用户的经营需要,它可以灵活地作为储物区,或者是会议室,为现代化办公创造更多的敏捷性。 其三,设计师在每个全配套办公室设置了一个独立玄关,每个玄关里设置了可更换的企业标识牌背景墙,入驻的租户可以自由安装定制的专属企业标识牌,彰显独特的品牌身份,助力企业灵活快速发展。 2, in the private office, designers configure a flexible space, which can be used as storage area or meeting space flexibly according to the business needs of clients, which creates more agility. 3, an independent gateway is designed in each unit, each gateway has a replaceable door plate, users can customize the door plate and the logo wall to show the unique brand identity and help the enterprise develop flexibly and rapidly.
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另外,GWS空间的科技赋能让办公体验高效简单,包括高速光纤网络(独立VLAN)、蓝牙门禁人脸识别智能系统。 GWS APP囊括门禁管控、会议室预定、公告通知、社区互动等功能。 In addition, GWS provides High-Tech facilities and features that make clients work efficiently , which includes high-speed internet (fiber cable) ,dedicated VLAN, Bluetooth access, face recognition intelligent system, and GWS APP which allows clients to control by themselves with office access, meeting room booking, and enjoy news sharing, community activities , etc.
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GWS空间不仅仅是办公空间,而是一个整体商务解决方案提供者。设计团队根据真实的用户需求,秉持“以人为本”的理念,提升了办公体验,强化了GWS运营管理项目及品牌价值。 GWS space is not only an office space, but the total business solution provider. FTA design team sticks with "people-oriented" concept based on the real needs of users, which improves the office experience, and strengthens the asset and brand value of GWS.
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