韩国乐天百货 mtl 咖啡店丨stof

“空间”在咖啡行业中的角色，正在从单纯的咖啡消费场所，发展到表达各个品牌特征和发展方向的阶段。这种演变对于百货公司容纳和展示各种生活方式起到了重要作用。近期，乐天百货在韩国备受瞩目的新住宅区东滩开业，为许多零售店提供了商业空间，其中就包括生活方式品牌“mtl”，它在露台一侧获得了一个 238 平方米，与植物融合的空间。“mtl”项目由三个部分组成：使用柏林富矿咖啡豆的咖啡厅，精选商店以及研讨兼休闲空间。 stof 是负责其空间设计的工作室，旨在让大众将空间理解为一个统一而又包含多种价值观的品牌，各部分之间不存在特定的等级结构。

▼位于乐天百货内的mtl，mtl locates in Lotte Department Store ©Kim Donggyu

The role of “space” in the coffee industry is evolving from mere place where coffee is consumed to the stage of expressing the direction and identity of each brand.Such evolution plays an important role for department stores to contain and display various lifestyles. Lotte Department Store, recently opened in Dongtan, the city in the spotlight as a new residential area in South Korea, has a 238 square metered botanic space for this lifestyle brand “mtl” along with a wide terrace on one side of many other retail shops. “mtl” consists of three programs: a cafe that uses coffee beans from Berlin’s bonanza coffee, as well as a select shop and a seminar lounge. Stof, the studio in charge of its spatial design, intended for the space to be read as one united brand with various values without a specific hierarchy among the programs.

▼商店位于露台一侧，the store locates next to a terrace ©Kim Donggyu

▼向露台开放的商业空间，the commercial space opens to the terrace ©Kim Donggyu

▼与植物结合的商业空间，a botanic commercial space ©Kim Donggyu

捷径贯穿着整个空间，以独特的流线型结构实现各空间之间的自然过渡。游客可以通过这些流线看到从公共空间到员工空间，从内部到露台等层次丰富的景观。流线周围设置有各种植物，小到盆栽，大到树木，将人们的目光引导向露台上的大花园。天花板上的网格结构向下延伸并逐步演化成窗户和货架等构件，强调了空间的连接性，而这些相交的形体元素也被应用于咖啡吧家具、椅子和桌子。家具完成面采用桦木胶合板和铜等材料，在不同元素之间达到和谐统一。

Shortcuts are arranged throughout the space for the natural transition between programs within a unique streamlined structure, through which visitors can see layered landscapes from public spaces to staff spaces, and from inside to the terrace. Various plants around them, ranging from small pots to large trees, induce people’s eyes to move to the huge garden on the terrace. The grid structure installed on the ceiling changes into each component such as windows and shelves, emphasizing the connectivity of the space, while these intersecting shaped elements are also applied to coffee bar furniture, chairs, and tables. The finishing materials for furniture made of birch plywood and copper give unity between elements.

▼咖啡厅与精选店空间概览，space overview of cafe and selected shop ©Kim Donggyu

▼从天花板向下延伸的网格结构 the grid structure on the ceiling extends downward ©Kim Donggyu

▼咖啡厅柜台，cafe counter ©Kim Donggyu

▼柜台背面的储物区，storage space behind cafe counter ©Kim Donggyu

设置在空间中的家具以丰富的形式在每个空间中发挥着恰如其分的作用，例如可以放置在百货公司购买的商品的带挂钩的桌子，让人联想到酒店休息室的宽敞长椅，以及利于高效沟通和教育的靠窗高桌。此外，咖啡吧后面安装的trivision是一个不断转换图像的框架，它反映了mtl的品牌价值观和追求：素食主义、生态友好、极简生活等等。

Furniture placed in space takes various forms to function appropriately in each program, such as tables with hooks to hang items purchased at department stores, spacious bench seats reminiscent of hotel lounges, and high tables by windows for efficient communication and education. In addition, the trivision installed behind the coffee bar is a frame that is continuously converted into different images and reflects the direction of mtl, which pursues various values such as veganism, eco-friendliness, and minimal life.

▼咖啡吧后的trivision，trivision installed behind the coffee bar ©Kim Donggyu

▼临窗高桌，high tables by windows ©Kim Donggyu

▼带挂钩的桌子，tables with hooks ©Kim Donggyu

▼项目轴测图，axonometric drawing of the project ©Stof

▼项目平面图，plan of the project ©Stof

▼项目立面图，elevation of the project ©Stof

Project team：Park Seongjae, Kim Seongho Photography：Kim Donggyu Gardening：green salad flower

▼项目更多图片