伊科拉面地狱厨房

The usage of Japanese lanterns and wooden grids creates the

Japanese feel, and the cute logos and neon lights are inherited from the already existing stores to

create a sense of unity and continuity from the other two locations, which are already popular and

successful. The new design adds Japanese validity and cheerfulness to the brand, and hopefully is

more welcoming to the more diverse neighborhood in New York City.

Designed by Makoto Ishii