莫斯科“Kotofey”旗舰店丨俄罗斯莫斯科丨Tatiana Kazantseva

The flagship store “Kotofey” was the first store to unveil the new design representing Russian footwear brand for younger children and teens. It was located in the shopping mall “Metropolis”.

The main goal was to develop a modern and easily recognizable image for the label creating conservative footwear. There are about 150 “Kotofey” stores in Russia that are due to undergo redesign.

The company provided a universal design with clear principles suited not only for Moscow but also for regional towns.

Designed by

Tatiana Kazantseva

Photography by 

Inna Kablukova

Area: 120 square meters