上海 KUNA 眼镜店丨中国上海

KUNA是一个新创的时尚眼镜品牌，首店位于上海新天地时尚购物中心二期一层。通过橱窗设计和开放的立面，设计有效地回应了不同方向的空间流线属性，从而将过往行人的视线与脚步自然地引入店内。外立面黑色金属明确了店铺本身与步行内街的界限。店里整体背景墙采用水泥肌理涂料。

KUNA is new brand of eyewear. The first store is located on the ground floor of the commercial complex in Xintiadi, Shanghai. Through window designs and widely open entrance the design effectively responds to the spatial flow properties in different directions, so as to attract the attention and visits of passers-by naturally into the shop.

The black metal of the outside facade clearly defines the boundary between shop and public area. The overall background wall of the shop is painted in cement texture.

空间中的不同材质以体块的方式各自表达，又交相呼应。玻璃在本次设计不仅做为单纯的隔断角色，也构成了空间中鲜明的展示形象。入口处玻璃展台：青色的玻璃截面在勾勒展台造型的同时，也与不锈钢地面和顶棚矩形灯膜限定出主要的展示区域，上下呼应对应出此区域的展台效果。

The different materials in the space are expressed individually as a block, but constantly colliding and echoing each other. The glass in this design transcends its single role as a partition, while it as well as forms a distinctive display image in the space. The glass stand at the entrance: the cyan glass section not only outlines the shape of the stand, but also limits the main display area by the stainless steel floor and the rectangular light film on the ceiling, echoing and presenting the effect of the stand in this area.

大面积的和纹铝板与玻璃材料构成了空间在横向维度上的主要视觉要素，木材的穿插使用中和了铝材金属的硬冷感觉，带来温暖的柔和色彩。

Large areas of textured

aluminum

plates and glass form the main visual elements of the space in the horizontal dimension, while the interplay of wooded softens the hard, cold feel of the

aluminum

metal, bringing warm and gentle colors.

验光区域以暖色灯光和颗粒涂料渲染了不同于外部展示空间的温润基调。半开放的视觉关系促进了内外不同空间气质的交流渗透，是品牌专业性的展示窗口。

A gentle tone is created in the

optometry room

by warm lights and granular painting, distinguishing from the external display space. The semi-open visual presentation promotes the exchange and permeation of different spatial temperaments between the inside and outside, serving as a professional display window of the brand.

多功能活动桌做展示和店铺活动多用，满足不同场景的使用需求，增强了商业空间的多样性和功能性。可移动座椅底部双层的隔板设计方便客人便捷地存放随身衣物。

The multifunctional table is used for display and activities, meeting the needs of different scenarios and enhancing the diversity and functionality of the commercial space. The

shelves

at the bottom of the movable seat makes it convenient for customers to store their clothes.

Project : KUNA EYEWEAR

Time : 2022.11-2023.03

Adress: XinTianDi Style 2, Shanghai

Area: 68 sqm

Photographer: DaZhi

项目：KUNA 眼镜店

时间：2022.11-2023.03

地址：上海黄埔区新天地时尚二期一层

面积：68平方米

摄影：DaZhi