澳大利亚皮革品牌 RM Williams 在纽约开设首家精品店

Bastion of Australian heritage, leather brand RM Williams, opens its first boutique in Soho, New York

这家通风精品店位于索霍，由零售设计机构e2和米卡·乌松·波波夫(Mika Utzon Popov)构思，后者是一名雕塑家/绘图师/版画家，也是乔恩·乌森(Jorn Utzon)的孙子。在内陆自然光的启发下，波波夫创作了一座特定地点的雕塑，唤起人们对该国本土景观的鸟瞰。使用的手工工具，类似于那些传统上用来创造品牌的产品，雕塑墙壁的特点，作为一个戏剧性的焦点在空间。

总的来说，这家精品店被设计成类似于澳大利亚农村地区更常见的传统羊毛棚。一个木材店面和长长的镀铜展示桌给室内带来了一种乡土的感觉，更多的是通过一个用于悬挂和展示产品的钢框架，就像传统的仓库围栏一样。皮革墙板和一种特殊的地板处理，模仿内地的红土，完成了令人印象深刻的画面。

这家商店不仅将提供R.M.Williams的标志性产品，如男式和女式靴子、腰带和配饰，还将提供品牌的新定制服务，让顾客可以自己打造独特的靴子。

The company is famed for its hardworking Chelsea boots and other finely crafted leather goods

The airy boutique has been conceived by the retail design agency e2 and Mika Utzon Popov, a sculptor/draftsman/printmaker and grandson of Jorn Utzon, the architect behind the Sydney Opera House

Inspired by the natural light in the outback, Popov has created a site-specific sculpture that evokes an aerial view of the country’s indigenous landscape

Overall, the boutique has been designed to resemble the heritage wool sheds more commonly found in the Aussie countryside

A timber storefront and long, copper-plated display tables bring a rustic feel to the interior, which is enhanced even more by a steel framework for hanging and showcasing products, much like traditional stockyard fencing

keywords:Shoes, Retail Directory

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