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桔子酒店 2.0
Orange Hotel 2
.0 version mock-up room
SHANGHAI|2020
「永远保持面向阳光,阴影就会被你甩在身后。」
— 沃尔特.惠特曼 (美国诗人)
“Keep your face always toward the sunshine - and shadows will fall behind you.”
— Walt Whitman
桔子酒店品牌启发来自美国加州的橘郡(Orange County),因长年阳光充裕并以盛产桔子闻名,当地的生活方式弥漫着轻松自在、且健康的加州风情,桔子酒店希望以橘郡的活力自在感,舒缓差旅中的紧张,轻松享受旅程。
The inspiration for the Orange Hotel coming from Orange County, California. There is abundant sunshine all year round and famous for its oranges. The local "California lifestyle" is full of relaxation and health. The Orange Hotel is hoping to focus on the sense of vitality and ease from Orange County to relieve the fatigue brought by business travel and enjoy the journey.
“阳光”、“活力”、“朝气”,是橘郡的生活态度,健康可持续的生活是大家越来越重视的趋势。在桔子2.0,我们将“橘子”印象扩大,视觉最先接收。在踏进酒店的那一刻起,让随意、自在、自然的氛围包围,以乐享生活的住宿体验,洗去旅途中的疲惫,以阳光迎接每天。
‘Sunny’、‘Energetic’ and ‘Lively’ are the attitudes of Orange County, the lifestyle with healthy and sustainable life is the trend of contemporary life.
In Orange Hotel 2.0 version, we expanded the expression of "Orange" and let it can be received through visions in the first sense. O
nce the guests enter the hotel,they could be surrounded by a casual, relaxed, and natur
a
l atmosphe
r
e.
We hope the living experience in Orange Hotel can help guests cleanse the fatigue of the journey and greet each day with a positive attit
ude.
Client │
华住集团
Huazhu Group Ltd
Design Team │
创意总监|周光明
室内设计|洪宸玮、王欣、沈忱、高明锐、杨红
照明设计|朱彤云、廖嘉皇
软装设计|孙迪、黄茗诗
空间摄影|蔡云普
Creative Director|Kuang Ming(Ray) Chou
Interior Design|Garvin Hung, Xing Wang
, Hong Yang, Chen Shen, Ming Rui Gao
Lighting Design|Vera Chu, Chia Huang Liao
FF&E Design|Mavis Huang, Sundi
Photographer|Yunpu Cai
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